For individuals with severe physical disabilities, everyday tasks such as visiting a hairdresser can pose significant mobility challenges. This lack of access often extends beyond personal grooming, inadvertently contributing to social isolation and a sense of disconnection from the local community. To address this gap and offer practical assistance, the Shincheonji Volunteer Group Incheon Branch conducted its regular "Long Live One Hundred Years" (Baekse Manse) Hair-Grooming Service—a specialised talent-donation initiative designed to provide physical convenience and vital emotional support.

On 7th July, the emergency welfare operation took place at a senior centre in Bupyeong District, Incheon.

The true value of the "Long Live One Hundred Years" initiative lay in the mutual dialogue and emotional connection shared between the volunteers and the recipients. Rather than treating the service as a mechanical task, volunteers spent time conversing, checking on the seniors' well-being, and listening to their stories.

The immediate impact was reflected in the bright smiles and high satisfaction of the participants:

One Centre member expressed joy, saying, “It was comfortable having my hair neatly styled,” adding, “It was helpful that they shared stories and taught me how to take care of my health during the summer.”

The Incheon Branch has established this grooming service as a reliable, long-term talent-donation platform. By focusing on integrated care that encompasses both physical grooming and psychological comfort, the volunteer group successfully fosters social inclusion. A representative from the branch noted, “During heatwaves, we are also operating volunteer services to check on the well-being of the elderly and provide health management information. We will continue to carry out volunteer activities that reflect the needs of the local community.”